The $40M Bitcoin Play: New 'Orange Juice' Fund to Buy Businesses and Stack Sats

A powerhouse group of Bitcoin investors, including Jeff Booth, Lyn Alden, and Ricardo Salinas, has successfully raised $40 million to launch ORANGE JUICE. This permanent capital company is designed to acquire small businesses and strategically funnel a portion of their profits into Bitcoin, creating a continuous engine for BTC accumulation.
This move represents a sophisticated evolution in corporate treasury management, bridging traditional cash-flow-positive businesses with the digital gold standard. Operating out of Westport, Connecticut, the fund aims to prove that Bitcoin can be integrated into the very fabric of small business profitability and long-term wealth preservation.
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